Choosing the right wine, the right distributor, the right market and the right approach.
DRW offers consulting services to producers, distributors and retailers throughout the wine industry. We have a history of promoting brand health, sales growth and margins for many of the great names of Australian and world wine. We maintain a strong focus on developing the healthy hospitality and service cultures that make the sales process easy.
We offer a range of consulting services which include:
- Analysis of producer– the wines and the proposition
- Identifying appropriate routes to market, channels and distribution methods
- Preparing to approach and engage a distributor
- Sales and marketing planning
- Wine evaluation of range, qualities and values
- Staff training, including service and sales
- Wine lists and ranges: direction, structure and style for your wine selection
- Wine writing: tasting notes and sales propositions
Our clients have included:
Ashton Hills ♦ Primo Estate Wines & JOSEPH ♦ Sam Scott Wines ♦ Zitta Wines ♦ Leconfield Wines/Richard Hamilton ♦ Deviation Road ♦ Oakridge ♦ Delegat’s Wine Group ♦ Hentley Farm ♦ Step Rd ♦ Gibson Wines ♦ Heathcote Winery ♦ Nepenthe Wines ♦ Michael Hall ♦ Pindarie ♦ Roberts Estate ♦ Sirromet ♦ Longview ♦ Mosquito Hill ♦ Alkina
Déjà Vu Wines ♦ Mercato: La Cantina Wines ♦ Vinify Wine Co. ♦ Negociants Australia ♦ Distinguished Vineyards/ Lion Nathan ♦ Options Wine Merchants ♦ Rathbone Wine Group/Four Seasons ♦ Bottego Rotolo ♦ Primavera Selections ♦ Stellar Vin ♦ SA Liquor Merchants.
Chianti Classico ♦ Bar Torino ♦ Pepe Cucina ♦ The Lion (North Adelaide) ♦ Stefano’s Cantina ♦ Enzo’s ♦ Cibo Espresso ♦ Chapley Retail Group ♦ Ma Mensa (Noosa).
Wine Industry and Education
Australian Wine Research Institute ♦ Australian Wine and Brandy Corporation ♦ Barossa Valley Technical Group/Winemakers Association ♦ Regency College/TAFE ♦ Le Cordon Bleu ♦ UniSA School of Marketing ♦ South Australian Wine Industry Association.
Wine Industry Journal ♦ Wine Business Magazine ♦ The Adelaide Review ♦ The Melbourne Review.
Other: Thompson Reuters ♦ Townsend Solicitors.
We analyse and advise on trends and directions: Which varietals are trends? What’s the next big thing? How big is the next big thing?